Andrea Novakowski's Coaching Tip of the Week
Andrea Novakowski's Coaching Tip of the Week )
  June 11, 2004 
Contents In This Issue
    From Frustration to Celebration
    by Dr. Philip E. Humbert

  • Brought to you by Andrea Novakowski, Master Certified Coach, Business and Personal Coaching for Corporations, Businesses and Individuals


    "Those who try to do something and fail are infinitely better than those who try to do nothing and succeed."

    -- Lloyd Jones

    From Frustration to Celebration
    by Dr. Philip E. Humbert

    This week a former coaching client called me with an extraordinary story of perseverance and success. Talking with him certainly made my day and I want to share some of the principles that have allowed him to achieve his goals, make money, change careers and develop extreme personal satisfaction during the past few months.

    A couple of years ago, I worked with a teacher who had an idea for an internet-based business. We worked and worked, but it never came together and when we stopped actively coaching together after about a year, I felt I had "failed" him in terms of measurable gains for his business. But we've stayed in touch, and yesterday he gave me the incredibile gift of calling to thank me!

    As Paul Harvey says, here's the "rest of the story." It's about partnerships.

    We had always been able to identify the problems:

    ** his identified customers weren't buying
    ** his lack of webskills made it hard to build and run the site he needed, and
    ** because he wasn't making money, he was nervous about investing, which kept him stuck in a loop of being underfunded.

    Last fall he made several decisions:

    1. He decided to take the recommendation I had given him and "learn to sell." He attended some workshops (expensive but worth it), bought several books and tapes I had been pushing on him, and got a professional salesperson to mentor him. He committed to mastering the skills to be an excellent sales person.

    2. He made a slight change in how he defined his target audience, expanding his market to include more people who could and - most importantly - DO buy from him.

    3. At a sales conference he met a web designer and webhost, and they formed an informal alliance. My client gets the customers, the guy in Atlanta builds and markets the mini-websites.

    4. He started doing joint-ventures with "the best people I could find, even though I was nervous because this was all so new for me." The partnerships have been phenomenally successful.

    The end of the story? Since he made the commitment to these things last fall, his business has exploded. He has given notice he will not return to teaching next year, he has raised his prices twice and will raise them again in June. He has more customers than he can handle, and he refers clients out for a commission on the referral. It's truly passive, on-going income for him!

    The key to this remarkable story is that he made two essential decisions:

    First, he stopped trying to do it himself. At first, he was determined to learn the skills (after all, he's a teacher, a professional learner!) and he was determined to do it all himself. He got over that.

    Second, he decided to take a risk and invest real money in the project. He had been working on such a shoe-string (trying not to lose too much!) that he was starving the project and not giving it a fair chance. When he invested in learning skills (travel, conferences, books and tapes) and took the risk of bringing joint venture partners on-board, things changed.

    As the saying goes, he's "working less and making much, much more!"

    The key was forming partnerships. He appreciated that he needed to find experts to teach him. In other cases, he needed to form alliances. And (this is important) he redefined his audience from a small group that was not buying to a larger audience that has been extremely responsive. The partners helped him do that and helped him meet the needs of his new customers.

    A great story!

    So after all this time, why was he thanking me? (Fair question - when I stopped coaching him, none of this had happened yet.) His version is that my faith in him, and the encouragement, advice and friendship I gave him was "right on, I just wasn't ready to act on it at the time." He thinks I get some credit for that, and I'm grateful. In my own view, the credit is his, he earned it!

    Where do you need to get expert help? Do you need to redefine your goal, your audience or perhaps get a coach to make the kind of progress you want? Success is almost never a matter of "luck" and it rarely requires unusual skills or genius. It does, however, require the usual skills, a great plan, and the partnership of determined people. Two heads ARE better than one!

    Copyright (c) 2004, all rights reserved.

    Dr. Philip E. Humbert, professional coach, author and popular speaker can be reached at

    This week, follow the teacher's advice:

    1. Stop trying to do it all yourself. Identify where you need help and ask for it.

    2. Where have you been holding back? Are there skills to be developed? Take a risk with your business this week to move it forward.


    June 12 & 13, 2004
    Novakowski Family participates in Relay for Life at Ashland High School

    The Relay for Life is a fun-filled overnight event designed to celebrate survivorship and raise money for research and programs of the American Cancer Society. During the event, teams of people gather at schools, fairgrounds, or parks and take turns walking or running laps. Each team tries to keep at least one team member on the track at all times.

    Relay for Life represents the hope that those lost to cancer will never be forgotten, that those who face cancer will be supported, and that one day, cancer will be eliminated.

    Please e- mail or call Andrea if you would like to support the Novakowskis in their fundraising efforts. If you would like to participate in a program near you, go to

    June 17, 2004
    Pounce on a Project III

    May's Pounce on a Project was so successful, I've decided to offer it again with "Pounce on a Project III." Here's what participants said:

    "Pounce on a Project enabled me to fulfill a long-time goal of mine, while energizing me to undertake other projects that I had been putting off."
    -- Lisa W.

    "The simple structure of commitment and accountability had me easily complete my project."
    --Business owner, England

    "It only took me ten minutes to accomplish what I've been putting off for months!"
    --Freelance writer, Boston, MA

    Did you know that incompletions and clutter can drain your energy? In anticipation of a summer of fun and freedom, are there projects or spaces you need to 'clean up' to fully move into this next season? In preparation for our next get together, consider the following:

    ** What do I need to let go?
    ** How can I simplify?
    ** What needs to be done to get better organized?
    ** What needs to be stored for future use?

    Join Andrea on Thursday, June 17, from 8:00 a.m. to 12:30 p.m. Eastern. We will join as a group by phone and declare what you want to accomplish: organizing your office, simplifying your filing system, cleaning under your bed, finishing your website, planning your pricing strategy for Q3.

    During the morning, the group will gather by phone a few times to check progress and get any support needed to finish with a bang. At noon, the group will celebrate their accomplishments. Who says projects have to be boring and tedious? Bring your lightness and fun and join us for energization.

    To sign up or learn more, call or e-mail Andrea by noon on June 15, 2004. Space is limited. First come, first served. Feel free to share this with friends and coworkers. (Cost of the program is only the cost of long distance phone calls.)

    Welcome to the new look for our Coaching Tip of the Week. Please give me your feedback. Did you find it easy to read? Was it easy to find what was of value? Additional thoughts or ideas? Thank you.

    This Coaching Tip of the Week is brought to you by Andrea Novakowski, Master Certified Coach who provides Business and Personal Coaching to Corporations, Businesses, and Individuals. Andrea is a professional coach who partners with people to set goals and create momentum to produce effective results in their business and/or personal lives.

    Andrea is available for individual coaching. If you are serious about reaching your goals and living with greater fulfillment and satisfaction, consider using a coach. To schedule a COMPLIMENTARY initial consultation, send an e-mail to Andrea at

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